telling the food bank story
RKD Alpha Dog worked with the Northern Illinois Food Bank to develop a multi-channel campaign focusing on hunger during the summer months. The campaign utilized a variety of channels to substantially increase awareness, number of new donors and dollars raised.
Among the succeses, this campaign had a 269% return on investment, including a 29% increase in offline and 32% increase in online gifts–as well as 319 new donors.
connect with us
Find out more about our award-winning Food Bank work.